Vodacom

The #VodacomNXTLVL platform was created as a fully-integrated digital ecosystem that brought together a web portal, social media, and strategic events activation centred around user-generated content in order to heighten brand awareness, relevance, and ultimately sales of Vodacom’s new data bundle products targeting the youth market.

Awards:

Bookmarks 2017: Bronze - Mobile Campaign

New Generation Awards 2017: Silver - Most Viral Campaign

Case Study

Scripted Video Content

Agency: Oglivy

Creative Director: Angus Ewing & Agisanang Masekela

Copywriters: Chris Hojem, Diona Stevic Marinko, Samantha Taylor

Design: Fraternity Mathabatha, Kurt Linaker, Mantwa Toka

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